Sell a Gift Card

5 ways to sell

Make It Easy For Customers To Buy

Once your gift card is created, here's every place you can put it to work.

🔗

The Dedicated Checkout Link

Select Sell on any gift card to grab its link. Share it everywhere: your website, funnels, emails, and texts. It opens a clean checkout page built just for that card.

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Embed Code

Copy the embed code and drop it directly onto a website, funnel page, or popup, no separate link required, customers buy right there on the page.

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QR Code

Download the QR code for print materials, or share the link digitally. Perfect for in-person promotion.

🛍️

Your Online Store

If you're using an e-commerce store, add the gift card to your Store's product section so customers can browse and purchase it alongside everything else you sell.

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Forms, Payment Links & Invoices

Add it as a product on an existing form, payment link, or invoice, so it fits right into checkout flows you've already built.

The customer side

What Buying Looks Like For Your Customer

1

Choose The Gift Card Amount

Customers pick a denomination, $25, $50, $75, or $100, whichever you've made available.

2

Decide Who It's For

Myself or Someone Else. If it's for someone else, they add that person's name and email right there in checkout.

3

Pay & Confirm

Once payment completes, the system generates the digital card and delivers it automatically, nothing manual on your end.

Worth knowing

One Important Thing About Gift Cards & Products

Gift cards don't live under your regular Products section, even if they appear in your store.

Creating a gift card automatically creates its product behind the scenes. You'll always manage it from your Gift Cards screen, never from the standard Products screen.

In your store's product section, check the box to include a gift card so it's browsable, or select exclude if you don't want it showing there.

A customer can't use one gift card to purchase another gift card.

Help me do it

Things To Do

Finish these before moving to the next lesson. They only take a few minutes.

0 of 3 done

Copy your gift card's checkout link and test it yourself

Add a button or embed the checkout link on your website or a funnel page

If you use an online store, decide whether to include or exclude your gift card there

⚡ Tips

The same gift card can sell across every channel at once, your website, a funnel, a QR code, and your store, all drawing from the same inventory.
No store? No problem. The dedicated checkout link and embed code work completely on their own.
Print your QR code on receipts, flyers, or in-store signage for an easy in-person push.
Remember, you'll always manage a gift card from the Gift Cards screen, not the regular Products screen.

Check yourself

Quick Knowledge Check

Answer a few quick questions to lock in what you just learned.

0 of 4 answered

Where do you always manage a gift card product from?

True or false: a customer can use one gift card to buy another gift card.

To place a working checkout directly on a webpage without linking out, you'd use the ____.

Which option is best for an in-person or printed promotion?

Help me apply it

Try This With Your Favorite AI

Copy a prompt below and paste it into ChatGPT, Claude, Gemini, or whatever AI tool you use. Fill in the bracketed details and it'll help you write your own version for your business.

📣 Where Should I Share My Checkout Link?

You are a marketing consultant helping me decide where to share my gift card checkout link. My context: - My main marketing channels right now: [list them, for example email list, Instagram, website, in-person] - Whether I have an online store set up: [yes/no] - An upcoming event or promotion I'm planning: [describe, or say "none right now"] Give me: - My top 3 places to share the link first, in priority order - One idea for a QR code placement specific to my business - A short caption I could use to promote it on social media Finish by asking me: "Want a short email I could send to my list announcing this gift card?"

🛒 Store Listing Description

You are a copywriter helping me write a store listing description for my gift card product. My context: - My business type: [describe briefly] - The denominations available: [list them] - Anything that makes this gift card special: [describe, or say "nothing specific"] Give me: - A short store product description, 2-3 sentences - One line that highlights why it makes a good gift Finish by asking me: "Want a version of this written specifically for a social media post instead?"