Learn how to pull your contact list out of your CRM and how to bring a list in from somewhere else, so your data moves with you instead of getting stuck in a spreadsheet.
Once you're comfortable exporting and importing, here's what you can start doing right away.
Move contacts from an old system, a spreadsheet, or a payment processor straight into your account with an import.
Pull a copy of your contact list out any time you need it for reporting, a backup, or to share with someone else.
Label each import with a tag like the source and date, so you always know exactly where a contact came from.
Use the right import setting to fill in missing details on existing contacts instead of creating messy duplicates.
From your Contacts tab, select the contacts you want to export using the checkbox, then choose Export from the bulk action options. Confirm that you want to export those contacts, and it will start processing. You can track it under your bulk actions, then open the statistics and click the arrow to download your exported file. If your list is set to show 20 or 100 contacts per page, make sure you've selected everyone you want before you export.
Before you upload anything, open a CSV file and know what you're importing, contacts or opportunities. For contacts, it helps to download the sample file first so you can see the format expected: phone, email, first name, last name, business, source, additional emails, additional phone numbers, notes, and tags. The first row always needs to be the titles of your data. If your spreadsheet has a field your CRM doesn't have yet, like gender, create that as a custom field in Settings before you import, and organize it into your Contacts folder so it's ready to map. It also helps to add a tag, like Customer Import, and a note to every row so you know exactly where and when that contact came from.
From Contacts, select Import, choose Contacts as the object, and select Next. Upload your CSV, then choose how to import: Create Contacts for a brand-new list, or Create and Update Contacts if you already have some of these people in your account and want to fill in missing details. You'll also choose whether existing contacts are matched by email then phone, or phone then email. Next comes mapping. Each column from your spreadsheet lines up with a field in your CRM. Anything that shows Pending didn't match automatically, you can map it yourself using the arrow, or check the box to skip importing unmapped columns. Custom fields only show up here if you created them first, so double-check your spreadsheet's column titles match your custom field names exactly.
The verify step lets you create a smart list for the new contacts coming in, which makes it easy to find them all later. You can also add every imported contact to a workflow, and add tags to the whole batch if you didn't already tag them in your spreadsheet. Before you start the import, you'll confirm that every contact has consented to hear from you, that you've contacted them within the last year, and that the list isn't from a third party. This matters for staying compliant with text and email rules. Once you're ready, select Start Import.
Your import shows up under bulk actions. Wait for the status to show Completed in green before you check the statistics, especially on a large list. The statistics show your success and error counts, and you can download that report to see exactly what happened. Common causes of errors include duplicate contacts when your settings don't allow duplicates, mismatched CSV headers, missing required fields like name, email, or phone, an invalid phone number format such as a missing country code, unmapped custom fields, and file size issues. Fix the problem in your original spreadsheet, then re-import using Create and Update Contacts so you fill in the gaps instead of creating duplicates.
Four quick questions on this lesson. One attempt each, and the answer is revealed either way.
Your spreadsheet has a gender column that your CRM doesn't have as a field yet. What should you do first?
You already have some of these contacts in your account and want to fill in missing details without creating duplicates. Which import option should you choose?
During mapping, a column shows as Pending. What does that mean?
A batch of imported contacts came back with errors saying the phone number couldn't be read. What's the most likely cause?